Social Media Specialist

The primary purpose of this position is to work under the direction of the Marketing Director to plan, develop, deploy, and maintain 49 FSS Website, digital content, mobile app, social media content The primary duties of this position include, but are not limited to: Assists with creation of marketing collateral, surveys, graphics, photography/videography and campaigns. Using highly developed organizational skills, serves as primary web/social media and digital content administrator, ensuring content is current and accurate, sites/profiles are functional and operational 24/7. Updates, adds, deletes, and revises content based on information provided by the Marketing Office or approved input from leadership on daily basis.

Position requires writing, editing, and designing content for digital publishing. Designs and develops multi-platform digital interactive multimedia consistent with non-digital media, site animation, GIF's, live streaming feeds, and special-effects elements. Assists co-workers with projects/tasks, creating/distributing a variety of marketing materials across various platforms.

Works with Marketing Director to ensure digital content meets squadron and mission objectives, and properly reflects Air Force standards. Works with AF agencies governing web content/security to ensure all regulations and DoD guidelines are met. Uses a variety of web, social media, multimedia, and graphics platforms, applications, techniques, plugins, apps, and tools.

Continuously explores, recommends, uses, and optimizes communication methods and technologies to engage with customers, and to maximize the squadron's branding, products, and services; identifies relevant new strategies/technologies/industry trends Creates and boosts customer's engagement, brand exposure and applies them into operations and activities. Assists Marketing Director in developing communication strategies to determine the most effective and efficient method of reaching the target market. Assists in administering surveys, focus groups, collecting data, tabulating responses, and analyzing results.

Creates and administers interactive online forms and documents, tracks and reports user analytics, statistics, SEO, other metrics, and aggregate data for each platform. Must be flexible and attend FSS events and programs (day/evening/weekend/holiday) to provide media coverage, including live streaming. Performs other related duties as assigned.

If interested in applying for this position you may preview the online application: https://apply.usastaffing.gov/ViewQuestionnaire/12974839

Some federal jobs allow you to substitute your education for the required experience in order to qualify. This position does not allow for education substitution.

Your resume and supporting document will be evaluated against the qualifications of the position. Once the announcement has closed, a review of your application package (resume, supporting documents, and responses to the questionnaire) will be used to determine whether you meet the qualification requirements listed on this announcement. If you are minimally qualified, your resume and supporting documentation will be compared against your responses to the assessment questionnaire to determine your level of experience.

If, after reviewing your resume and/or supporting documentation, a determination has been made that you have inflated your responses to meet the position's qualifications and/or experience, you may lose consideration for this position. Please follow all instructions carefully when applying, errors or omissions may affect your eligibility. You should list any relevant performance appraisals and incentive awards in your resume as that information may be taken into consideration during the selection process.

If selected, you may be required to provide supporting documentation. To better expedite the hiring process, we recommend including full contact information (name, address, phone number, email, etc.,) for professional and personal references on your resume.

Individual must fully meet qualification/eligibility/background requirements for this position. U.S. Citizens and Non-U.S. Nationals who have resided in the U.S. Territory for three (3) or more consecutive years immediately preceding the start of Federal Affiliation or a signed memorandum indicating the installation's decision on the 3-year residency requirement.

Male applicants born after December 31, 1959 must be registered for Selective Service. Direct deposit is required. Satisfactorily complete an employment verification (E-Verify) check. A probationary period may be required.

Pre-employment requirements must be satisfactorily met prior to Entrance on Duty (EOD). Payment of Permanent Change of Station (PCS) costs is not authorized, based on a determination that a PCS move is not in the Government's interest. Multiple positions may be filled from this job opportunity announcement.

And additional selections may also be made from this job opportunity announcement. Selection(s) are subject to restrictions resulting from hiring preferences and priority consideration eligible. This is a Nonappropriated Fund (NAF) position carrying out Morale, Welfare and Recreation (MWR) activities for the Air Force and Space Force.

This position is not included in a bargaining unit.

Applicants must be able to provide a REAL ID or present a combination of source identity documents authorized to facilitate access to the installation. Please contact the servicing HR Office with any questions.

To be considered for this vacancy you must apply and complete the online questionnaire and submit the documentation specified in the Required Documents section above.

The complete application package must be submitted by 11:59 PM (EST) on 06/08/2026 to receive consideration. To begin, click Apply to access the online application.

You will need to be logged into your USAJobs account to apply. If you do not have a USAJobs account, you will need to create one before beginning the application.

Follow the prompts to select your resume and/or other supporting documents to be included with your application package.

You will have the opportunity to upload additional documents to include in your application before it is submitted.

Your uploaded documents may take several hours to clear the virus scan process.

After acknowledging you have reviewed your application package, complete the Include Personal Information section as you deem appropriate and click to continue with the application process.

You will be taken to the online application which you must complete in order to apply for the position.

Complete the online application, verify the required documentation is included with your application package and submit the application.

You must re-select your resume and/or other documents from your USAJobs account and designate the document type when submitting your application. Failure to complete this portion will result in an incomplete application package and you will not be further considered for this vacancy. It is your responsibility to ensure your application package (resume, supporting documents, and responses to the questionnaire) is complete, accurate, and submitted by the closing date.

Additional information on how to complete the online application process and submit your online application may be found on the https://help.usastaffing.gov/Apply/index.php?title=Applicant To verify or check the status of your application, log into your USAJobs account. Once logged in, the Welcome screen lists your applications, your application status and the date it was last updated. For information on what each Application Status means, visit: https://www.usajobs.gov/Help/how-to/application/status

Required documents may vary based on the eligibility you are claiming (i.e., applying as a Military Spouse Preference - MSP, applying as a veteran, applying as a current federal employees, applying as a displaced employee, etc.,). The below document(s) are required and MUST be submitted with your application by the closing date of this job announcement: Resume Your resume may be submitted in any format and must support identified the general or specialized experience described in this announcement. If your resume includes a photograph or other inappropriate material or content, it will not be used to make eligibility and qualification determinations and you may not be considered for this vacancy.

Other accepted documents to support a qualification and/or claimed preference/priority eligibility may include: Cover Letter DD-214/ Statement of Service Diploma/ GED Disability Letter (VA) License Driving Record Other (2) PCS Orders Professional Certification Proof of Marriage Status Resume Separation Notice (RIF) SF-50/ Notification of Personnel Action Transcript As described above, your complete application includes your resume, your responses to the online questionnaire, and supporting documents which prove your claimed eligibility. If you fail to provide these documents, you will be marked as having an incomplete application package and you will not be considered any further.

NOTE: Documents submitted as part of the application package to include supplemental documents may be shared beyond the Human Resources Office. Some supplemental documents such as military orders and marriage certificates may contain personal information for someone other than you.

You may sanitize these documents to remove another person's personal information before you submit your application.

You may be asked to provide an un-sanitized version of the documents if you are selected to confirm your eligibility.